Viceroy Los Cabos has introduced the appointment of Marta Hagan as director of gross sales and advertising and Lorrianne Mesina as director of leisure gross sales for the San José Del Cabo oceanfront resort. With over a decade of management and administration expertise, Hagan will create and oversee gross sales initiatives and infiltrating key markets. Mesina will even apply her twenty years of gross sales expertise to faucet into essential leisure market segments.

Hagan joins the Viceroy Los Cabos group from Loews Santa Monica Seashore Resort, the place she served as director of gross sales and advertising. There she oversaw, conceptualized and carried out revolutionary advertising messages and industrial techniques. Persevering with on her confirmed monitor report, Hagan efficiently rebuilt and redeployed the gross sales group to successfully capitalize on aggressive market alternatives.

Previous to Loews, Hagan held the position of director of gross sales and advertising for a number of different main Los Angeles-based inns together with, Resort Figueroa, Resort Erwin, Shore Resort, The Normal Hollywood and Hollywood Roosevelt Resort. Throughout her time at Resort Figueroa, Hagan performed an instrumental position in overseeing the gross sales and advertising technique for the property’s extremely profitable rebranding. Hagan was additionally a major member of the opening group throughout her time as director of gross sales and advertising at Shore Resort. Right here, she secured artistic and revolutionary partnerships with native companies, journey and leisure markets and, carried out sustainable practices which resulted in a Gold LEED certification for the lodge.

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Mesina additionally joins Viceroy Los Cabos with a formidable journey and gross sales background, beforehand serving as regional director of gross sales and enterprise improvement for Inspirato, a Shoreline Journey Advisors Affiliate. There, she led the brand new gross sales and acquisitions group for hospitality merchandise for member trip stock in the US, Caribbean, Mexican, Latin American and European markets and elevated journey companies income by greater than 200 p.c yr over yr. Previous to that, Mesina oversaw gross sales for a number of high-end inns and hospitality manufacturers all through the U.S. and Latin America, the place she commonly developed and executed revolutionary gross sales methods to exceed gross sales targets and assist general income development.

Earlier stops of hers included Mukul, Auberge Resorts Assortment in Nicaragua, Mandarin Oriental in Las Vegas, and varied Ritz-Carlton properties in Colorado, California and Nevada.

This text initially appeared on www.travelagentcentral.com.

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