NEW digital billboards have appeared in Glasgow and Edinburgh as a part of a brand new marketing campaign arguing that Scottish companies, jobs and pensions are higher off within the UK.
Enterprise group Scottish Enterprise UK (SBUK) has launched the promoting marketing campaign as a part of plans to drive engagement with enterprise leaders in Glasgow and Edinburgh.
The group describes itself as an impartial, non-party voice for enterprise leaders who “need to see Scotland thrive economically as a part of the UK.”
The digital billboards, which might be seen at eight areas within the cities all through April and early Might to coincide with the Scottish Parliament election marketing campaign interval, include easy messages arguing that Scottish companies, jobs and pensions are higher off within the UK.
SBUK says the marketing campaign is designed to ramp up help for SBUK in anticipation of Scottish Authorities plans to “go towards the needs of enterprise leaders by in search of a referendum to interrupt up the UK in the course of the pandemic restoration interval”.
SBUK Chief Government Struan Stevenson stated: “SBUK’s new digital billboard marketing campaign highlights the straightforward reality that companies, jobs and pensions are safer if Scotland stays within the UK and consequently much less safe if we depart it.
“We all know that the overwhelming majority of enterprise leaders in Scotland agree with this and need the Scottish Authorities’s first and solely focus to be on pandemic restoration.
“But nonetheless the First Minister is planning a brand new referendum – and all of the disruption and distraction that entails – inside two years of subsequent month’s election.
“Our message to enterprise leaders all through Scotland is that when you agree that our greatest probability to safe restoration comes if we keep within the UK, then help our marketing campaign in any approach you’ll be able to.”
READ MORE: Sturgeon accused of placing Indyref2 earlier than Scotland’s coronavirus restoration
Earlier this month Nicola Sturgeon got here beneath hearth after she conceded a second Scottish independence vote might be held whereas the nation continues to be attempting to get well from the coronavirus pandemic.
Nevertheless, the First Minister dominated out having a recent poll on the difficulty in the course of the “acute section of the pandemic”.
Nonetheless, Ms Sturgeon stated that would occur “after we are clearly within the restoration section”.
Her feedback attracted criticism from the leaders of the pro-UK events, with Scottish Conservative chief Douglas Ross saying: “That is the clearest signal but that the SNP will put one other referendum earlier than Scotland’s restoration.”
He stated: “Nicola Sturgeon talks of Alex Salmond being a betting man however she’s keen to gamble Scotland’s restoration on a reckless plan to interrupt up the nation.”
Mr Ross added: “The SNP’s obsession with independence is clouding her judgment.
“The very last thing Scotland wants is extra uncertainty and a brand new constitutional disaster on high of the well being and financial disaster we’re going through.
“The Covid disaster won’t finish the day lockdown ends or after we lastly defeat the virus.”
Scottish Labour chief Anas Sarwar argued that “holding a referendum in the course of the restoration can be irresponsible”.
He acknowledged: “Alongside the tragic loss of life toll, now we have taken an financial hit tougher and deeper than the banking disaster.”
And he claimed that the SNP chief “has a blind spot on the subject of the structure”.
In the meantime Scottish Liberal Democrat marketing campaign chairman Alistair Carmichael stated that the SNP chief had “as soon as once more made it very clear that her solely precedence this election is one other independence referendum”.
He added: “This isn’t what Scotland wants. Scotland wants a needle-sharp deal with inexperienced and safe jobs, a plan to assist schooling bounce again and supporting the NHS and psychological well being.”
READ MORE: Nicola Sturgeon says Indyref2 ought to solely occur when Covid disaster is over
In response, Ms Sturgeon insisted that her “first precedence” if she is re-elected first minister after Might’s Holyrood election can be to “proceed to steer the nation by the Covid disaster”.
She stated: “That might be my focus on daily basis, we’re not out of Covid but, although hopefully the longer term seems to be a bit brighter than it has any time for the previous 12 months.”
Nevertheless she acknowledged: “After we come out of that disaster sure I do assume the nation ought to have a selection of independence, in order that selections about our future lie right here, not within the arms of Westminster governments led by politicians like Boris Johnson.”
Requested when a second independence referendum might be held, she stated: “We have now to return out of this disaster. I can’t, not more than anyone else throughout the globe can proper now, offer you a hard and fast date for when Covid might be over.
“Getting us although Covid must be my precedence.
“If we’re out of the Covid disaster I’d need to see an independence referendum be within the first half of this Parliament, as a result of as we get well from Covid it’s actually essential now we have the powers and the choice making right here in Scotland to make sure now we have the type of restoration a majority need.
“That might be when we’re not within the acute section of the pandemic, when individuals like me usually are not having to face up on daily basis and report deaths and hospitalisations, after we are clearly within the restoration section.”
Any firm or particular person wishing to seek out out extra about SBUK’s marketing campaign can go to https://scottish-business.uk/support-sbuk/
SBUK’s digital ads will characteristic three marketing campaign messages on rotation on the following areas till sixth Might 2021:
- Ferry Highway, Edinburgh
- Salamander Road, Edinburgh
- Nice Western Highway, Glasgow
- Maryhill Highway, Glasgow
- Glasgow Northern Gateway
- Aikenhead Highway, Cathcart Highway
- Glasgow Highway (A730) at Princes Road, Rutherglen
- Springburn Highway at Auchentoshan, Glasgow
- West Road, Glasgow
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